Teezily users are prohibited to use Trademarks or third party Copyrighted work without permission from the owners for commercial use on Teezily.
A trademark is a recognizable symbol, design, word or expression legally registered or established by an individual or an organization, and is related to products or services of that owner. Trademark not only represents ownership, but also allows customers to identify a business and gives them peace of mind about its quality. It is considered one of the biggest properties for a business and is therefore strictly protected. Trademark laws protect against exact copies, as well as modified versions which are similar enough to be confused and compared with the original in the mind of average consumers, who may think that the campaign is authorized, or initiated by the trademark owner. Any text or design close enough to make a direct reference to Trademarks are not allowed either.
Copyright is a protection which belongs to any author of an original work, regardless of its quality and the medium used. This right grants exclusive rights for its use and distribution, without any need for registration. It means that a work has to be “original” to be protected, and it is understood as “new” and “bearing the author’s personality”.
Many people assume that online content, or content found on websites, is not subject to copyright laws and may be freely used and modified without permission. Others think that online content is not protected unless it carries a copyright notice. This is not true. Once someone publishes his work online, the law of copyright automatically applies and the publisher holds its ownership.
- Author’s right
Author’s right is a more common term in European countries than in the Anglo-Saxon system. An Author can be a writer, composer, artist, sculptor etc. With this right, an author can profit financially from his or her creation, and can authorize the reproduction of the work in any form. For example, the writer doesn’t have to register his whole book, but using quotes or names that make direct reference to his work is already considered as infringement.
- Personality rights
An individual has the right to control the commercial use of his or her name, image, signature, or other aspects of one’s identity. Therefore, you cannot create campaigns about someone without his or her permission. The most common infringement in this field concerns famous people. Publishing their names and images in a commercial context is even more serious, as these elements are not only protected by image rights, even though there’s no image, but also and very frequently, their record company, agents, or whatever is applicable, are licensed, and often have the exclusive right for creating products related to the celebrity.
Trademark & Copyright permissions
If you have a Trademark or copyright permission, please send us an e-mail providing a formal authorization at email@example.com before you create your campaign.
We will check your authorization and give you an answer to accept or reject your inquiry. If you don't respect this procedure, your campaign might be automatically cancelled.
You can learn more about Intellectual Property with the following resources. All of them have FAQ sections and a search engine for easier research (unfortunately, there is no database for author’s right/copyright).
– https://euipo.europa.eu/ : European Union Intellectual Property Office
– http://www.wipo.int : World Intellectual Property Organization website, and search engine for international trademarks.
– http://www.uspto.gov: United States Patent and Trademark Office
– https://www.inpi.fr: The French national institution of industrial property